Case 02 · AI Agent for Appointment Bookings

A voice agent that answers the salon's phone and books, confirms and reschedules without a human in the loop.

I built a production-ready conversational voice agent for beauty salons using Retell AI, automating inbound call handling, appointment booking, and email confirmations. The project focused on turning a traditionally manual, interruption-heavy workflow into a reliable, always-on system that integrates seamlessly with daily operations.

RoleProduct Builder
ClientSelf-initiated
Timeline~3 weeks
Year2023
LocationTel Aviv, Israel
AI Agent for Appointment Bookings

I designed and implemented a conversational voice agent using Retell AI, capable of answering inbound calls, understanding user intent, navigating appointment availability, and confirming bookings via email. The core challenge wasn’t just getting the agent to respond, but ensuring it could handle real-world variability: unclear requests, rescheduling, service-specific constraints, and fallback scenarios when confidence was low.

My role covered the full product scope. I adapted and structured the conversation logic, defined flows for new and returning customers, and implemented guardrails to maintain a natural yet controlled interaction. I also handled prompt design, testing iterations, and edge-case handling to ensure the system behaved predictably under different conditions.

The result is a working, deployable system that reduces manual workload, captures missed booking opportunities, and provides a consistent customer experience outside of business hours. This project demonstrates my ability to take an emerging AI capability and shape it into a practical, business-ready product with clear operational value.

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